Exploring the Intersection of Small Business, Customer Relations, and Technology

August 8, 2025 - 12:27

Community members gathered at the link in Nocatee on Wednesday, July 30, for the next session in the Circle of Creation series. The event featured Katy Keene, a marketing strategist, AI educator, and founder of a successful consulting firm. Keene shared her insights on the evolving landscape of customer relations, emphasizing the importance of emotional intelligence (EI) in conjunction with artificial intelligence (AI) for small businesses.

During her presentation, Keene highlighted how small businesses can leverage AI tools to enhance customer interactions while maintaining a personal touch. She discussed various strategies for integrating technology into customer service practices without losing the human element that fosters loyalty and trust. Attendees were engaged in discussions about the challenges and opportunities that arise from this integration, as well as practical tips for implementing these concepts in their own businesses.

The session underscored the significance of adapting to technological advancements while prioritizing meaningful customer relationships, a crucial balance for sustainable growth in today’s competitive market.